ADVERTISING
 

Building brands you can bank on!

 


 

       
   

When it comes to creating engaging, persuasive copy and concepts for print, broadcast and online advertising, few firms can compete with WordsPerfect. Our depth of talent, creativity and experience makes it fast, simple and easy for us to provide you with the words and ideas you’ll need to show your audience what you believe in, the unique value your brand offers and why it makes sense to do business with your company.

Our advertising copy and concepts are ideal for: annual reports, billboards, brochures, business cards, CD-Rom business cards, customer letters, direct mail, flyers, inserts, invitations, newsletters, posters, PowerPoint presentations, print ads, radio ads, sales scripts, tag lines, TV ads, videos, and website text.

Annual Reports
Show the world what a great year you’ve had with an annual report written by WordsPerfect! Our copy, concepts and graphics will make your corporation or municipality shine, and leave your readers anxiously anticipating next year’s annual report!

Billboards
When it comes to billboard advertising on our nation’s streets and highways, less is definitely more! A successful billboard requires a simple, yet clever image that’s brief enough to be instantly retained by your targeted audience, yet powerful enough to instantly influence their buying habits. WordsPerfect can help you create memorable billboard concepts, copy and graphics that will shift your brand recognition into overdrive, and boost your corporate revenues in the process!

Brochures
When designing a corporate brochure, innovative copy and concepts must blend seamlessly with graphics and/or photos to present your brand in a most flattering light. At WordsPerfect, our engaging, persuasive copy and concepts will help grab the attention of your prospective customers, expound on your brand’s finest attributes and prompt an immediate call-to-action!

Business Cards
When you give your business card to a prospective client, it should remind them of money when you place it in their hands. No matter what your product, service or industry, WordsPerfect will help your business card achieve the look and feel of success, and give your prospective clients a great reason for doing business with you – each and every time they reach for your telephone number!

CD-Rom Business Cards
The next generation of business cards enables your prospective customers to briefly view your scope of products or services on their computer. While the advantages of CD-Rom business cards over standard business cards are obvious, they come at a higher cost. Thus, careful consideration must be given to its contents. WordsPerfect will provide your CD-Rom business cards with compelling copy, concepts and graphics that will show your audience they’re dealing with a quality brand, as well as a quality company!

Customer Letters
Few things bond a new, existing or prospective customer to your brand faster than a well-written customer letter. WordsPerfect can provide you with assistance you’ll need to construct a corporate letter that exudes professionalism, credibility and compassion, and makes each member of your targeted audience feel as if it was written exclusively for them!

Direct Mail
Millions of direct mail brochures and collateral pieces are delivered to businesses and consumers around the world on a daily basis, and remain one of the most popular methods of marketing products and services today. WordsPerfect can help you make the most of your local, regional or national direct mail campaigns by creating custom copy and concepts designed to prompt an immediate call-to-action – thus broadening your brand’s recognition and expanding your client base in the process.

Flyers
Flyers are typically an affordable way to help spread the word about your brand in a targeted area, or at a specific event. Unfortunately, most are discarded as quickly as they are read. Don’t run the risk of having your flyers ignored – or even worse – wind up in the trashcan. WordsPerfect can provide you with the copy and concepts that will turn your ordinary flyers into a profitable, yet cost-effective method of connecting with your target market.

Inserts
Commonly found tucked inside advertising mailers, newspapers or brochures, inserts typically feature special offers, discounts, coupons or the latest pertinent information regarding featured products and services. Unfortunately, they’re typically bundled with a plethora of inserts from many other companies. WordsPerfect can help you create inserts that stand out from the rest of the pack, establish or enhance brand awareness, and increase revenues from both new and existing customers.

Invitations
Looking to turn any grand opening, corporate function or special event into a truly memorable occasion? You can count on WordsPerfect to provide you with invitation copy and concepts that will have your guests anxiously counting the minutes until your celebration begins!

Newsletters
Whether they’re mailed or distributed online, a newsletter can be an excellent resource for maintaining or expanding an informed customer base. WordsPerfect will provide you with engrossing copy and concepts that will keep both existing and prospective clients continuously appraised of vital news and developments related to your brand.

Posters
Whether they’re viewed indoors or out, posters are an excellent way to remind your audience of an upcoming event, or the location of your products or services. WordsPerfect can provide you with all of the copy, concepts and graphic design elements necessary to prompt passersby to stop and immediately take notice of your brand.

PowerPoint Presentations
Businesses and corporations familiar with PowerPoint will be the first to acknowledge its importance in many group sales presentations. WordsPerfect can provide you with the copy and concepts necessary to create a PowerPoint presentation that will impress your prospective clients, and show them how vital your products or services are to their overall success of their entire operations.

Print Ads
Virtually every newspaper or magazine you’ll ever encounter is filled with print ads, but how many of them do you really stop to read or clip out for future reference? Whether you’re new to print advertising or have used it with limited success, WordsPerfect can enhance your brand with an enticing combination of concepts, copy and graphics that will captivate both existing and prospective customers.

Radio Ads
In radio advertising, the lack of any visual content underscores the importance of utilizing crisp, clean content to highlight your products or services to your audience. WordsPerfect can help your prospective customers instantly identify with the benefits of your brand, and encourage them to respond promptly to the phone number, web address or location mentioned in your ad.

Sales Scripts
Looking to turn your call center into a profit center? Regardless of the product or service you’re selling, WordsPerfect can provide you with telemarketing sales scripts that will help turn a mediocre sales staff into a team of superior sales professionals…regardless of their level of prior training or experience!

Tag Lines
Coca-Cola has “It’s the real thing!”, GE has “We bring good things to light” and Bounty Towels has “It’s the quicker picker-upper!”. Do you have a memorable tag line? WordsPerfect can help you create the perfect phrase or sentence that makes your brand instantly identifiable, highlights one or more of its benefits and is catchy enough to be remembered by your target market whenever they need to purchase a like product or service!

TV Ads
For many local, regional or national advertisers, television advertising can be an extremely tenuous proposition; while it’s entirely possible to reach millions of potential customers, the costs can be astronomical. WordsPerfect can help take the worry out of television advertising by providing the copy, concepts and related TV production services necessary to connect with viewers in a way that will promote widespread brand recognition, heighten customer loyalty and enhance sales revenues.

Videos/Infomercials
Today, videos and infomercials remain one of the most popular and accepted ways to mass market products and services. Whether you need broadcast quality videos or infomercials produced for corporate use, trade shows, infomercials or retail sale, WordsPerfect can provide you with the copy, concepts and related video services that will captivate your viewers for the duration of the clip, and compel them to action upon completion.

Websites
When you have less than 10 seconds to retain each visitor to your site, it’s important to make every second count. Whether you need to freshen up an existing site or build a new one from scratch, we’re ready to help you market your brand to millions of prospective clients! WordsPerfect can provide you with all of the website copy, concepts and additional website services you’ll need to captivate your existing and prospective customers, and give them every incentive to place an order on the spot – even if they’ve never knew your brand existed prior to visiting your site!

Contact us today for more information about how our advertising services can help you achieve instant brand recognition, a loyal customer base and greater market share for many years to come.